- Greatest Hero: Luke Skywalker
- Best Villain: Darth Vader
- Favorite Movie: Star Wars: Episode V The Empire Strikes Back
- Favorite Video Game: Star Wars: The Force Unleashed
- Favorite Moment: Order 66
- Favorite Non-Fiction Book: The Complete Star Wars Encyclopedia
- Favorite Fiction Book: Death Star
- Favorite Merchandise: Hasbro's 3 3/4" action figure line
- Most Wanted Merchandise: Life-sized sculpture of Han Solo frozen in carbonite
- Favorite Insider Issue: Star Wars Insider 107
- Favorite Insider Feature: Toy Wars: Behind the Scenes at Hasbro
- Favorite Insider Interview: Anthony Daniels
- Most Wanted Interview: George Lucas
- Favorite Regular Department: Toys